Explore Saltine’s journey as TIW Capital Group’s PR agency as we navigate Singapore’s venture funding landscape and uncover the media strategies essential for an effective public relations campaign.
Singapore's venture funding scene experienced fluctuations in 2022, marked by an 11% decrease in annual deal volume and a 3% dip in total deal value, reaching US$11 billion. However, Mohit Ralhan, Global CEO and Managing Partner of TIW Capital Group, sees this as a natural adjustment following a surge in investments in 2021. Ralhan emphasizes that Singapore continues to demonstrate remarkable resilience compared to other markets.
With over twenty years of experience and managing assets worth S$225 million across six active funds, Ralhan has established himself as a key player in the investment community. His leadership has garnered recognition, including awards for “Most Promising Business Leaders of Asia” and “Most Innovative Leader - Investment Solutions, Asia.” With his wealth of knowledge and strategic insight, Ralhan guides TIW Capital Group in identifying and capitalizing on emerging opportunities.
We believe that every story deserves to be told in a way that resonates with audiences. For TIW Capital Group, we focused on crafting narratives that highlight their unique insights into the venture funding landscape. And to bring these stories to life, we organized exclusive media sessions where journalists could engage directly with Mohit Ralhan. These intimate conversations allowed the media to dive deep into the current market dynamics and gain firsthand knowledge from a leader who truly understands the intricacies of investment.
By creating these opportunities for dialogue, we not only showcased TIW’s expertise but also built strong relationships with key media representatives. This approach has helped us secure valuable coverage across various platforms, positioning TIW Capital Group as a trusted voice in the industry.
Saltine Communications is proud to be TIW Capital Group’s PR agency on record for this campaign in Singapore. We’re honoured to be able to celebrate our clients’ achievements alongside them as their dedicated PR agency in Singapore and Southeast Asia! Drop us a note at hello@saltinecomms.com to find out how we can get your brand onto the media at affordable rates.
List of Media Features Secured
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